When SaaS companies raise prices, conversion rates often slip—in one case by...
https://atomic-wiki.win/index.php/Pricing_Increase_Made_Sales_Cycles_Longer_%E2%80%94_Does_That_Explain_Conversion_Loss%3F
When SaaS companies raise prices, conversion rates often slip—in one case by 31%. But that drop can be worth it when revenue climbs 22%