Rank tracking is now a vanity metric. With AI Overviews triggering a 30% drop...

https://bizzmarkblog.com/how-europes-enterprise-seo-agencies-are-rebuilding-themselves-around/

Rank tracking is now a vanity metric. With AI Overviews triggering a 30% drop in click-through rates and the rise of zero-click search, you need more than just blue-link data