If you’re checking a Rolex before selling or borrowing against it, don’t remove...

https://bizzmarkblog.com/whats-the-safest-way-to-carry-a-rolex-to-a-buyer-meeting-in-san-diego/

If you’re checking a Rolex before selling or borrowing against it, don’t remove the bracelet yourself. On many models, the reference number is engraved between the lugs at 12 o’clock. Have a local watchmaker verify it, and get any offer in writing.