Founder Field Notes as a Tool for Entrepreneurial Research

https://startupstrategyjournal.iamarrows.com/a-beginner-s-guide-to-entrepreneurial-research-in-local-markets

A useful startup idea should pass through daily reality, not only a pitch deck. It also keeps the business close to the daily problems people already face. Founder Field Notes as a Tool for Entrepreneurial Research is not about chasing noise