Canned RTD cocktails like vodka sodas are popping up right next to craft beer...

https://elizabethsinsightfulperspectives.tearosediner.net/why-are-canned-cocktails-showing-up-in-beer-shops-and-not-just-liquor-stores

Canned RTD cocktails like vodka sodas are popping up right next to craft beer in stores—and it’s no accident. These easy, refreshing drinks make tailgates and backyard BBQs a breeze without the fuss of mixing